No. Everything runs off your existing KDP dashboard and your live listing — there's nothing else to buy, install, or sign up for. Paid keyword research tools can be useful later if you scale up, but the toolkit is deliberately built to work without them, because the foundation problems it diagnoses are visible in data you already have access to.

Reply to your delivery email and we'll point you to the section of the walkthrough that covers it. The checklist is written to be self-explanatory, but non-fiction listings vary and occasionally a step needs context for your specific category. Note that this is directional support rather than a done-for-you review — if you want someone working inside your account, that's what the managed service is for.

It's the same foundation diagnostic, run by you rather than by us. Every managed client starts with this exact review before we touch a single ad, because ad spend on a weak foundation just buys traffic that doesn't convert. What managed clients get on top is the ongoing part — campaign builds, weekly optimization, and someone accountable for the numbers. The diagnosis is identical; the execution is what differs.

Your $147 is credited in full against your first month, so nothing is wasted. A lot of authors work through the toolkit, fix what they can, and then decide they'd rather hand over the ongoing ad management — that's a normal path, not a failure. You're not choosing between the toolkit and working with us; you're starting the same process earlier and at a lower cost.